Baby Phat Bling Bling sneakers

Baby Phat is the American success story of newspaper boy to millionaire. But then translated to the hip-hop world. Hip-hopper Russel Simmons made small tantalizing gadgets to give away at his shows. In part because celebrities like Tyra Banks and Claudia Schiffer were seen with it, it became a huge success. Commercially it turned out to be a very good step to appoint his wife Kimora Lee Simmons as Creative Director. She has been since her thirteenth a Celeb when they inspired Karl Lagerfeld for Chanel. The new sneaker by Babyphat is Fabulous to the Max and from december in stores. Have? www.babyphat.com or call 0416 563361

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